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Certificate IV Business Development - BSB40501
Code and title of qualifications
BSB40501 - Certificate IV Business Development
Certificate IV Business Development
Requiring 10 units for the qualification, consisting of:
• A minimum of 4 units from the Business Development field.
• A minimum of 3 units from the Common Business units.
• 3 Units from the Business Services Training package or any
other endorsed training package, of which a minimum of 2 units must
be from a Certificate IV qualification and 2 units may be included
from a Certificate III or Diploma qualification.
Units of Competency
Business Development units at Certificate IV are:
Core Units
BSBADV 401A Profile a target audience
BSBADV 402A Conduct pre-campaign testing
BSBADV 403A Monitor advertising production
BSBADV 404A Schedule advertisements
BSBSLS 401A Lead a sales team
BSBMKG 401A Profile the market
BSBMKG 402A Analyse consumer behaviour for specific markets
BSBMKG 403A Analyse market data
BSBMKG 404A Forecast market and business needs
BSBMKG 405A Implement and monitor marketing activities
BSBMKG 406A Build client relationships
BSBMKG 407A Make a presentation
BSBMKG 408A Conduct market research
Common Business Units at Cert IV
BSBCMN 402A Develop work priorities
BSBCMN 403A Establish business networks
BSBCMN 404A Develop teams and individuals
BSBCMN 405A Analyse and present research information
BSBCMN 406A Maintain business technology
BSBCMN 407A Coordinate business resources
BSBCMN 408A Report on financial activity
BSBCMN 409A Promote products and services
BSBCMN 410A Coordinate implementation of customer service strategies
BSBCMN 411A Monitor Safe Workplace
BSBCMN 412A Promote innovation and change
BSBCMN 413A Implement and monitor environmental policies
BSBCMN 414A Undertake marketing activities
BSBCMN 415A Manage first aid policy
BSBCMN 416A Identify risk and apply risk management processes
BSBCMN 417A Coordinate customer service activities
BSBCMN 418A Address customer needs
BSBCMN 419A Manage projects
BSBCMN 420A Write complex documents
BSBFLM 412A Promote team effectiveness
BSBCMN 421A Assist with compliance with OHS and other relevant laws
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