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Diploma of Business Development - BSB50501

Code and title of qualifications
BSB50501 – Diploma of Business Development

Diploma of Business Development
Requiring 8 units for the qualification, consisting of:
• A minimum of 5 units from the Business Development Domain.
• 3 Units from the Business Services Training package or any other endorsed training package, of which a minimum of 2 units must be from a Diploma qualification and 1 unit may be included from a Certificate IV or Advanced Diploma qualification.

Units of Competency
Business Development units at Diploma are:

Core Units
BSBADV 501A Develop a creative concept
BSBADV 502A Write persuasive copy
BSBADV 503A Coordinate advertising research
BSBADV 504A Create advertisements
BSBADV 505A Evaluate and recommend ‘above the line’ media options
BSBADV 506A Evaluate and recommend ‘below the line’ media options
BSBADV 507A Develop a media plan
BSBADV 508A Present an advertising campaign
BSBMKG 501A Evaluate marketing opportunities
BSBMKG 502A Establish and adjust the marketing mix
BSBMKG 503A Develop a marketing communications plan
BSBMKG 504A Implement a marketing solution
BSBMKG 505A Review marketing performance
BSBMKG 506A Plan market research

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Government funding

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Overview

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